VISUAL DESIGN
Intellectual and Beautiful
A successful Visual Language enhances the products User Interface and creates a distinct branded identity that users come to associate as the User Experience. Visual Language is informed and intelligent visual design that reinforces consistency across a single application or a suite of applications. Color, groupings, size, iconography, visual cues, and page layout all enhance the usability of a software product. Appropriate visual design is incredibly important to ensuring that your GUI is accurately communicating the content of your software as well as appropriately representing your product brand identity. Our visual interface designers are experienced at creating Visual Languages for new and revised software products, for single applications and for entire suites of applications.
Our philosophy is to create Visual Languages that best support the User Interface, we just happen to also have the talent to make software products beautiful. Our visual designers are technical experts; therefore all of our visual design assets are delivered in file formats ready for immediate inclusion by your engineering teams.
Typical areas of focus for Visual Interface Design:
- Visual language
- Icons
- Banners
- Splash screens
- Screen components and widgets
- Logos
- Illustrations
- Animations
JUST THE FACTS
Users of products designed by Rocket Communications:
300+ Million
TESTIMONIALS
“The joint Rocket and FileNet team did such a good job with the UI design and implementation that the launch plan got accelerated.”
– Eric Tran
Sr Product Marketing Manager FileNet
“Having been an HP employee for over 15 years, never have I seen such unanimous praise and alignment in support of a deliverable as I have for [Rocket’s] graphics. HP is full of perfectionists and engineers who love to find the slightest fault with just about anything. We expect a lot from ourselves and from anyone we work with. It is unprecedented to have such unanimous support from all parts of the company. Thank you for exceeding our expectations beyond our wildest dreams!”
– Tina Marie Leja
Usability Program Lead HP
“We’re building an extremely complex enterprise application and Rocket provided the UI vocabulary to make sense of it all. They came up to speed very quickly, identified all the UI issues and produced a comprehensive guideline for the developers. The experience level of the Rocket personnel was very high and we trusted their recommendations. The result was crisp, intuitive screens that removed the complexity from the user perspective. We’re lucky we found the Rocket team.”
– Duane Phillips
Managing Director Horsley Bridge Partners
“We received a functionally-rich interface that spoke directly to business users. Rocket created an intuitive experience for an inherently non-intuitive business process.”
– Kevin Tate
Vice President of Global Markets Fort Point Partners
“Rocket’s steadfast commitment to delivering top-notch creative (focused, of course, on specific business objectives) is unparalleled in my experience. During the course of a very complex project with very tight deadlines, their constant focus on pragmatic project management was invaluable. Without their ability to reorient their team on the fly, placing top-notch designers, production staff and project managers on the project at key junctures (all the while monitoring our satisfaction throughout), we would never have been able to realize the results we did in as short a timeframe as we did.”
– Rudi O’Meara
Senior Art Director Autodesk
“I wanted to drop you a line to let you know that there is a buzz going around Autodesk about your great work. The software teams are loving it.”
– Barbara Hatley
Art Director Autodesk
“Rocket is part of my team, which sets it apart from any other firm I’ve worked with. We can almost finish each other’s sentences. I am often impressed with the speed at which ideas are conceived and produced. In the whirlwind world of high-tech Rocket is a precious resource.”
– Martine Freiberger
Senior Visual Designer Sun Microsystems
“Rocket achieved in 8 weeks what normally would have taken 4 months to do.”
– Curt Stevens
Manager of Usability Ensim
“We’re extremely pleased with the work Rocket Communications has done for us. They were actively engaged in our project from start to finish, and listened carefully to our specific needs. And, the project was completed on time, despite a very aggressive time schedule. We look forward to working with them again, and would recommend them highly.”
– Christine Berkley
VP Marketing BIAS
“Rocket was wonderful! Rocket’s evaluation of our product was so compelling that we took our interface back to the drawing board to implement nearly all their suggestions. Rocket was so adept and professional we’re making them a permanent extension of our in-house programming staff.”
– Todd Grannis
CEO VISP.net
“We gave Rocket an impossibly tight deadline to create an intuitive, professional interface for our sophisticated product. In our experience, the deadline we set was a recipe for mere adequacy. What we got from Rocket blew us away. Rocket is smart, capable, and, most importantly, in tune with its customer.”
– Matthew Roche
CEO Fort Point Partners
“Rocket took a very complex design concept and helped us craft a first-class graphical user interface for our storage management software. From inception to delivery, they were professional and willing to go the extra mile.”
– Chris Melville
CEO InterSAN
“Last Friday I presented [Rocket’s] screenshots of the current build with the new icons and some of the existing icons to some of the decision makers. Once they saw the new icons next to the existing icons they realized that there is such a vast difference between them that they gave the go ahead to refresh all the remaining icons. This is what the saying ‘A picture is worth a thousand words’ was invented for.”
– Jeffrey Lopes
Director of AutoCAD Design Autodesk
“Working with Rocket was great! Not only did Rocket successfully build the GUI of the current Sun ONE Portal Desktop 6.0, they also possess a deep understanding of the overall product strategy. They were a great bridge between my design team and the Sun engineers. Rocket was intimately involved to the point where they were trouleshooting and coding alongside our Sun engineers. If we bring in another design firm we will be starting from scratch all over again.”
– Maria Capuciatti
Product Manager Sun Microsystems
“We hired Rocket to develop an exciting and dynamic cultural portal, ThinkIndia.Com. Rocket developed the logic with which the entire portal functions and the Visual Language used to create a user environment that is both pleasing to the eye and highly functional.”
– Sean Dunnahoo
Director Internet Business Solution Intel
